Singapore | Orchard Road | Tai Seng
Social Media Marketing
For The Intrapreneur
WSQ Accredited Programme | RET-OTO-4007-1.1
Social Media Marketing | Level 4
Social Media Marketing For The Intrapreneur aims to equip you with the knowledge and skills to implement an effective social media marketing plan and continuously improvise to ensure relevance.
Upon completion of this course, you will be able to:
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Know how to evaluate the different social media platforms and determine the suitability of the platform against their organisation's goals.
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Be able to develop a 6-Step Social Media Marketing Plan.
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Know how to obtain data for tracking & analysis and present them to their management.
Certificate
Learners who complete the programme will receive a Certificate of Completion.
Who Should Attend
Individuals and leaders who require social media marketing skills for day-to-day management and leadership.
Pre-requisite
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Some working experience
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Is at least 25 years old
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GCE "O" Level with pass (C6) in English language / Diploma / Any professional certification in Marketing
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Achieved a minimum band 5 in IELTS / Achieved a minimum of 110 points in Test of English as a Foreign Language (TOEFL) / Workplace Literacy (Comprehensive) Level 5
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Overview of WSQ
The Singapore Workforce Skills Qualifications (WSQ) is a national credential system that trains, develops, assesses and certifies skills and competencies for the workforce. As a continuing education and training (CET) system, WSQ supports the SkillsFuture movement to:
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Promote recognition of skills and competencies to facilitate progression, mastery and mobility;
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Promote holistic development of the workforce through technical and generic skills and competencies;
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Support economic development by professionalising skills and competencies to drive industry transformation, productivity and innovation efforts; and
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Encourage lifelong learning.
Training programmes developed under the WSQ system are based on skills and competencies validated by employers, unions and professional bodies. This process ensures exisitng and emerging skills and competencies that are in demand are used to inform training and development under WSQ. With the roll out of the SKills Frameworks in 2016, the WSQ adopts the skills and competencies covered int he SKills Frameworks. The WSQ are funded and quality-assured by SkillsFuture SIngapore, which awards the WSQ certifications.
About SkillsFuture Singapore
SkillsFuture Singapore (SSG) is a statutory board under the Ministry of Education (MOE). It drives and coordinates the implementation of the national SkillsFuture movements, promotes a culture and holistic system of lifelong learning through the pursuit of skills mastery, and strengthens the ecosystem of quality education and training in Singapore.
SSG strengthens the adult training infrastructure by taking on all existing functions of the Committee for Private Education (CPE), as well as guiding the Institute of Adult Learning (IAL) to enhance the capabilities and professionalism of adult educators. SSG plays a key role in the quality assurance for private education institutions and adult training centres. Together with educational institutions and training partners, SSG ensures that students and working adults have access to high quality, industry-relevant training throughout life. SSG also brings together synergies in continuing education and training (CET) and pre-employment training (PET), so skills requirements will continue to meet the demands of different sectors of the economy.
Overview of SkillsFuture Mid-Career Enhanced Subsidy
The SkillsFuture Mid-Career Enhanced Subsidy supports and encourages lifelong learning and helps Singporeans aged 40 years old and above stay responsive to a changing workplace. Recognising that mid-career individuals may face greater challenges in undertaking training, the Government has implemented this programme to encourage mid-career Singaporeans to upskill and reskill.
Eligible individuals will receive higher subsidies of up to 90% of course fees for SSG-supported courses, and at least 90% of programme cost for MOE-subsidised full-time and part-time courses ranging from Nitec to postgraducate level.
Thu - Fri
TBC
2021
9am to 6pm | Singapore
2-Day Programme
Course Fee
After SSG Funding
Self-Sponsored
S$80 Nett
Singapore Citizen
40 years old & above
90%
SSG Funding
50%
SSG Funding
S$400 Nett
Singapore Citizen / PR 21 years & above
SSG Funding is valid for all WSQ Accredited programmes that commence before 1 January 2022.
SME-Sponsored
S$80 Nett
Singapore Citizen / PR
90%
SSG Funding
SSG Funding is valid for all WSQ Accredited programmes that commence before 1 January 2022.
Company-Sponsored
(Non SME)
S$80 Nett
Singapore Citizen
40 years old & above
90%
SSG Funding
50%
SSG Funding
S$400 Nett
Singapore Citizen / PR
SSG Funding is valid for all WSQ Accredited programmes that commence before 1 January 2022.
Absentee Payroll Funding
Applicable for SME-Sponsored only
80% of basic hourly salary; capped at S$7.50 per hour
In addition to the SSG subsidies, SMEs are also eligible absentee payroll funding per eligible sponsored employee.
[WSQ Accredited Courses commencing before 1 January 2022.]
Course Fee
S$800.00 Nett
Eligibility for IBF Funding
SkillsFuture Credit Eligibility
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Institute of Banking and Finance (IBF) Enhanced Funding – Singapore Citizens and Singapore Permanent Residents of all ages are entitled to receive enhance course fee subsidies of 90% for courses commencing between 8 April 2020 and 31 December 2021 (both dates inclusive).
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80% subsidy for courses commencing between 1 January 2022 and 30 June 2022 (both dates inclusive). Singapore Citizens aged 40 years old and above will be eligible for 90% co0funding of direct training costs.
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Training Allowance Grant for Sponsoring companies* – Companies will receive $10 per training and assessment hour upon participant’s successful completion and passing of the assessment for courses commencing between 1 July 2021 to 30 June 2022 (both dates inclusive). [Refer below on Company-sponsored Individuals]
Self-sponsored Individuals
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Singapore Citizens or Singapore Permanent Residents, physically residing in Singapore.
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Participant has to complete at least 75% attendance and pass all relevant assessments.
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GEA reserves the right to recover the funded amount from the participant if the eligibility criteria is/ are not met.
Company-sponsored Individuals
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Company* must be Singapore-based financial Institutions regulated by MAS (licensed or exempt from licensing by MAS).
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FinTech firms certified by Singapore FinTech Association.
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Singapore Citizens or Singapore Permanent Residents physically based in Singapore
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Courses commencing between 1 July 2021 to 30 June 2022 (both dates inclusive).
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Participant has to complete 75% attendance and pass all relevant assessments commencing between 8 April 2020 and 31 December 2021, and completed no later than 30 September 2022.
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Training Allowance Grant (TAG) will be disbursed to the eligible sponsoring company* upon the participants' successful completion of the FTS programme including fulfilling the minimum attendance requirements and passing relevance assessments.
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Eligible company-sponsored participants will be able to clock CPD hours upon successful course completion.
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SkillsFuture Credit cannot be used to co-fund the programme fees of company-sponsored training programmes.